I heard about Aldi in snippets for years before I ever made my way there: It’s owned by the same people as Trader Joe’s (which is almost the case, but not quite), it’s filled with brands you’ve never heard of (mostly private label, similar to Trader Joes’), and if you’re going to buy anything there, this one particular item has to be it.
from WordPress https://jonathanwilhoite.wordpress.com/2017/12/13/if-you-buy-one-thing-from-aldi-this-should-be-it-shopping/
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